Local SEO tools are what makes it easier for business owners and webmasters to optimize their local listings from across different providers. Indeed, these tools enable business owners to work smarter rather than harder, allow them to be more effective, and help them do more in less time.
So what are the best local SEO tools? Here are the top five:
1. Know where you stand with BrightLocal.com’s Local Search Rank Checker.
If you are targeting several keywords for your sites and want to know your rankings for these keywords, use BrightLocal.com’s Local Search Rank Checker where you can check Google Places, Yahoo Local and Bing Local all in one go. Plus, you also get to see where you rank in Google Search, Yahoo Search and Bing Search!
You can easily track all of your locations and can even set up a weekly search and just get the reports via e-mail. You also get to compare your past ranking with your current ranking, so that you would know if your efforts are doing your rankings any good.
You can try out the service for free or get a tiered package starting at less than $10 per month!
2. Know the best categories to list in with Google Places Category Tool.
This tool was created by local SEO expert Mike Blumenthal and helps you find the best categories to list your business in. You could just search for a category and you could also discover categories by clicking on the complete list of categories sorted by country.
3. Get more citations with White Spark Local Citation Finder.
This tool helps you find citation sources where you could list your business to gain a higher ranking for your local search initiatives. If you do not have an idea where to get your citations, then you should give this site a try. Whitespark says that each key phrase garners an average of 245 citation sources, surely a good way to boost your local rankings by making sure you have all the citation sources covered.
What’s more, this tool also helps you identify which sites are worth pursuing and shows you which sources are being used by Google.
You could try it for free, but small businesses would benefit more from their $20 monthly package that allows you to search for 20 key phrases per day involving five different projects and unlimited citation sources.
4. Figure out if there is anything wrong with your site via Screaming Frog SEO Spider.
If you have just finished designing your website or if you have a high number of pages on your site, you might want to see if there is anything wrong with it. This tool basically crawls your website like a Google spider and tells you if there is something you need to fix as far as onsite SEO is concerned.
5. Generate Local Adwords and Keyword Lists
5MinuteSite.com’s Generate Local Adwords and Keyword Lists allows you to generate a list of keywords that you could target for both your local search and PPC initiatives. It also allows you to get different variations of your local keywords.
6. Easy one-step tool to monitor your competitors? Try the Local Search Tool Kit!
SEOverflow’s Local Search Tool Kit allows you to enter a key phrase and it will return your top competitor’s business name, ranking, title tags, as well as different statistics such as the number of images, the number of reviews, the number of citations, and even its distance from the city center, among other things.
Having the right set of tools is crucial in any endeavor, and choosing the right SEO Agency is just as important. SEO Inc. has successfully carried out local internet marketing for small business owners for over 15 years, and continue to do so for many locally owned companies.
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