Monthly Archives: October 2016

Blogs Influence Consumer Purchase Decisions

Blogs is one of the places where people want to go to read reviews on a product that they wish to buy before making a purchase decision. There are lots of detailed product reviews written by experts that are posted on blogs. Due to the importance of blogs, many companies hire people to write reviews about their products to post on blogs especially those that are highly influential with a lot of visitors. Just as Jeff Bullas says, “Blogs are Continue reading Blogs Influence Consumer Purchase Decisions

Developing Successful Digital Marketing Strategies

Blogging has been identified as a successful inbound marketing tool by a large number of B2B campaigns. At the same time, one must remember that the blogging process achieves tweaking based on data. That’s one reason why the digital marketers should know which blog metrics to track for achieving better outcomes.

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